James A. Martin has posted an article titled Maximizing E-Mail Marketing with Video on the Jupitermedia / Internet.com site. He describes a common problem businesses have in communicating with their audiences by writing:
"E-tailers often use e-mail marketing to get their
message out to current and potential customers. But when many people
receive dozens, if not hundreds, of e-mails every day, it's a challenge
to make [their] message stand out."
One of the solutions he describes is Eyejot. With a platform like Eyejot you can dramatically increase the impact your message makes when viewed by an existing or potential customer. It also allows you to differentiate yourself from your competitors that may still be using more traditional marketing tools.
See the whole article here and learn how video mail can help businesses create more effective campaigns to reach their customers.