Opt-out control for messages and view alerts

We've just deployed two important features that keep Eyejot on the right side of permission-oriented communications: user-managed opt-out control for new message notifications and the ability to suspend view alerts on a per-message or per-user basis.

The first feature has obvious benefits and has been planned for some time. While Eyejot is designed expressly for one-to-one or one-to-few communications some people have found it immensely useful as a marketing communications tool. In order that these new uses are properly supported every outbound email notification message will carry an opt-out link. The link will allow the recipient to prevent future email notifications from being sent to them from a particular sender.

The view alerts suspension feature is for PRO Plus members and allows them to turn off view alerts for a particular message or for alerts generated on behalf of a particular person. Both options can be very useful if you find that one of your Eyejot messages is getting read often.

Internet.com: Maximizing E-Mail Marketing With Video

James A. Martin has posted an article titled Maximizing E-Mail Marketing with Video on the Jupitermedia / Internet.com site. He describes a common problem businesses have in communicating with their audiences by writing:

"E-tailers often use e-mail marketing to get their message out to current and potential customers. But when many people receive dozens, if not hundreds, of e-mails every day, it's a challenge to make [their] message stand out."

One of the solutions he describes is Eyejot. With a platform like Eyejot you can dramatically increase the impact your message makes when viewed by an existing or potential customer. It also allows you to differentiate yourself from your competitors that may still be using more traditional marketing tools.

See the whole article here and learn how video mail can help businesses create more effective campaigns to reach their customers.

YALSA Looks at "Eyejot This!"

Linda Braun, writing for YALSA (Young Adult Library Services Association), explored Eyejot This! in her post Eyejot This Connects Users to Resources on January 3, 2009. She noted that "[e]ver since I read about Eyejot This my brain has been on overdrive thinking about all of the different ways to use it with and for teens" and followed it with several great examples.

We appreciate her writing about Eyejot and her enthusiasm for our bookmarklet feature. Be sure to check out her post!